What Are You Really Paying For?

In a crowded supplement market, have you ever stopped to ask yourself what you’re really paying for? Often, these products cost far more than you realize—not just in money, but in their effectiveness and long-term impact on your health.

Most supplements are designed with profit in mind, not potency. They are often watered-down, filled with cheap fillers, and formulated with subpar ingredients that do little to support your health. This means you might be taking a product every day and seeing little to no benefit because it lacks the right concentration of bioavailable ingrediens. The real question is, are you truly saving money, or are you just paying for an ineffective product and at the same time harming yourself by taking supplements meant to help you heal?

The Hidden Cost of Low-Quality Supplements

Cheaply made supplements often come with hidden dangers that compromise their effectiveness and even your health and unfortunately, they come with false claims of purity, potency and misleading labels. Many contain watered-down formulas, fillers, ineffective dosages, and deceptive labeling practices that mislead consumers into thinking they are getting a potent product. But in reality, these supplements are doing little to nothing for your body—while still taking your money.

We started Wild Wholistic because we were tired of the deception in the supplement industry—where profit margins take priority over people’s health and true healing.

One of the most misleading tactics in the industry is the inclusion of inflammatory vegetable glycerins, hidden fillers, and binders—ingredients that were never meant to support healing. These unnecessary additives not only dilute the strength of the product but can actively contribute to inflammation, hormone disruption, and long-term health issues including chronic dis-eases.

Deceptive Labeling Practices in the Supplement Industry

There is in fact a growing trend where some brands inflate their concentration claims by including the weight of the liquid medium (glycerin, alcohol, or water) in their proprietary blend mg/mL breakdown. This practice misleads consumers by making it seem like the tinctures contain more herbs than they actually do.

These brands may have as little as 200 mg—or even less—of actual dry herbs per mL, yet by including the weight of the liquid medium in their calculations, they claim 1.2 - 1.5 g (1200 - 1500 mg) per 1 mL, deceiving consumers into believing they are purchasing a much stronger formula. This lack of transparency is concerning, as it misguides consumers who genuinely seek high-quality herbal support.

At Wild Wholistic, we refer to the actual dry/fresh weight of the herbs used in our tinctures, setting the right standard in the industry and not participating in misleading practices and marketing. Majority of our blends are highly concentrated delivering over 800 mg of pure dry herbs per serving and undergo double extraction for maximum bioavailability. Yet despite the high cost of sourcing premium ingredients, the high concentration of our blends and enhanced bioavailability we remain committed to keeping our products affordable and accessible.

Why Taste Matters in Herbal Medicine

At Wild Wholistic, our blends taste exactly as they should—like medicine, not candy. Many companies mask the natural flavors of herbs with excessive sweeteners, diluting their medicinal properties. But in reality, tasting the herbs is an essential part of the healing process.

The natural bitterness of certain plants activates digestive enzymes, supports liver function, and enhances the bioavailability of nutrients. For example, bitter herbs stimulate bile production, which aids in digestion and detoxification. Suppressing this taste with artificial additives diminishes these effects, reducing the formula’s ability to support your health.

Some of our blends taste naturally sweet due to the synergy of their ingredients, but they are never formulated for flavor alone. Every Wild Wholistic product is designed to deliver maximum potency and true healing—without unnecessary additives.

Coconut Glycerin: A Superior Alternative

Unlike many supplement brands that use harmful vegetable glycerins derived from processed seed oils, Wild Wholistic pioneered the use of organic coconut glycerin—a safe, non-toxic, and beneficial alternative.

Unlike industrial seed oil-based vegetable glycerins, coconut glycerin is non-inflammatory and supports healing rather than contributing to chronic disease. This ensures that every drop of our tinctures actively works with your body rather than against it.

Wild Wholistic: Setting a New Standard in Herbal Medicine

1. Organic Ingredients, Double Extracted, and Highly Concentrated

We use only organic, wildcrafted herbs and ensure that each formula is double-extracted for maximum potency. 

2. Medicine Over Margins

We refuse to compromise on quality or cut corners. Despite the higher cost of sourcing premium ingredients and using advanced extraction methods, we price our blends below market value because true healing should be accessible—not a luxury.

3. Integrity at Every Step

At Wild Wholistic, we don’t take shortcuts. Our commitment to quality means:

• No fillers or artificial sweeteners

• Highly concentrated and bioavailable formulations

• Only organic, third-party-tested ingredients

• No deceptive marketing or diluted formulas

The Next Time You Buy a Supplement, Ask Yourself:

• Does this brand disclose the actual dry herb content, or is it inflated with liquid weight?

• Does it contain vegetable glycerin or other hidden fillers that can cause inflammation and long term health issues. 

• Is it actually providing therapeutic benefits, or am I just paying for marketing?

Choosing a supplement isn’t just about price—it’s about whether it truly supports your health. The industry is full of gimmicks, but your well-being deserves more than that.

Always ask questions and do not support brands that mislead consumers. Not only are you wasting money on a product that lacks real potency, but you are also introducing harmful substances into your body that could work against your healing journey.

Ask yourself: Is it really worth it?

Choose a product that prioritizes your health over marketing. Choose a company that values integrity over shortcuts.

Choose integrity. Choose potency.

This is us at Wild Wholistic.